Digital Marketing training program. It is visually appealing and strategically designed to attract students, fresh graduates, and aspiring professionals looking to upskill in the digital space. The layout is clean and professional, with a well-balanced combination of imagery, typography, and branding elements.
Visual Overview:
The central focus of the ad is a smiling young woman dressed casually, carrying books and a backpack—symbolizing a student ready to learn. Her positive expression adds a friendly and inviting tone to the advertisement. Positioned beside her is a prominent headline in bold orange text: “Learn Digital Marketing”, immediately catching the viewer’s attention and conveying the purpose of the advertisement.
Key Highlights of the Course:
Beneath the headline is a bullet-point list that outlines the key components of the digital marketing curriculum offered by SoftCrayons:
- Google Ads
- SEO (Search Engine Optimization)
- SMM (Social Media Marketing)
- Graphic Designing
- Performance Marketing
- Google Analytics
These topics indicate that the course provides a comprehensive understanding of both technical and creative aspects of digital marketing, making it suitable for learners with varying interests.
Call to Action:
The “REGISTER NOW” button is highlighted in a bright orange box, which stands out clearly against the white background. This strong call-to-action encourages immediate enrollment and emphasizes the urgency of taking the next step toward a digital career.
Branding & Trust Elements:
At the top left corner is the SoftCrayons logo, reinforcing brand visibility. On the top right corner, the logos of reputable partners such as Pearson, Kryterion, and Skills for English are displayed. These affiliations add credibility to the course and assure potential students of the program’s legitimacy and recognition.
Design & Color Scheme:
The design features a modern and youthful aesthetic with a color palette dominated by white, orange, navy blue, and subtle purples. The background includes abstract shapes, adding visual interest without distracting from the core message. The overall layout is minimal yet effective, clearly guiding the viewer’s eyes through the ad content.
